Black Friday Ads Already Out

Day after Thanksgiving shopping now month-long event

Tom Puckett
November 12, 2018 - 4:00 am
Categories: 

Buffalo, NY (WBEN) Black Friday ads are already out, and one retail expert says it's become more than a one day affair.

"Black Friday has sort of morphed into Black November," says Mary Beth Quirk of Consumer Reports. "The people know they can get deals all month leading up to it, so while Black Friday is still the adrenaline rush, you can get deals all month long." 

Quirk says you can check out sites like Price Grabbers and Google Shopping, and while you're in the store, you can check out Black Friday apps so you can comparison shop.

Mary Beth Quirk, Consumer Reports

Quirk on the changing landscape of Black Friday
Remote Id: 
1680a04a-b2bd-4fac-b385-a993017fd481
Playlists: 
WBEN Extras
Override Pre-roll monetization: 
Override post-roll monetization: 

Quirk says independent of Black Friday, Consumer Reports says November is the month to buy major appliances cheap.

While searching for the big bargain, Melanie McGovern of the Better Business Bureau says make sure you're getting a sale price. "This is one of the times of the year where we step up our monitoring to make sure people aren't getting tricked into a sale price when it's really the regular price." McGovern says that's something folks never think about. "If something always seems to be on sale, you have to wonder when is it ever on sale. So, comparison shop and make sure you're getting the best price," adds McGovern.

Melanie McGovern, Better Business Bureau

McGovern on avoiding Black Friday scams.
Remote Id: 
8e267cbf-2ce5-4355-a0f2-a993017de2f9
Playlists: 
WBEN Extras
Override Pre-roll monetization: 
Override post-roll monetization: 

McGovern says if you're shopping online, be careful. "If they're ordering from a website they found on social media that popped up during a search, that may not be an authorized retailer. They're thinking they're getting a great deal on a designer item, but they're really giving their credit card information to a scammer and they'll never get that item," says McGovern. She recommends checking the spelling and looking for the green SSL secured lock on the site. 

Comments ()